It’s that time of year when some companies leak their Super Bowl commercials. Planters released one of their ads and guess what????? Mr. Peanut has..died! “It is with heavy hearts that we confirm that Mr. Peanut has died at 104,” according to their Twitter post. According to a press release, the ad will play during the Super Bowl pre-game show. Then, during the third quarter of the game, the brand’s official commercial will air, broadcasting Mr. Peanut’s funeral. See the ad and more below!